The emblem symbolizes the value-innovation enterprise ‘HWASEUNG’ which creates new values for clients through harmony and innovation.
The English word is designed to leap into a global leader in the 21st century and actively respond to global marketing strategies.
‘H’ is a combination of 2 pluses (+), created based on a square shape from a digital coder. It symbolizes a win-win partnership which is formed through harmony with clients.
The blue, red and gray colors represent the top 3 business sectors of HWASEUNG GROUP (auto parts, sportswear brand, fine chemistry) respectively. This design symbolizes the value-innovation enterprise ‘HWASEUNG GROUP’ which creates new values for clients by maximizing synergy effects through the systematic connection of the three business areas.
Color scheme refers to the unique color of HWASEUNG GROUP. It is applied to basic elements and applied items such as emblem and symbols, forming the company’s image. It is divided into main and sub colors. For the coherence of visual images, precise color management is required. In particular, color attributes including brightness and saturation can differ depending on a medium of expression. To get the best standard color at color representation, therefore, they should be compared to the Pantone color samples. In terms of color expression, spot color is applied in principle. Depending on the properties of the applied medium, however, 4-color printing can be applied. Furthermore, gold or silver color might be used for ornamentation or special expression, but their use should be limited.